Salesforce B2B Commerce Administrator Practice Exam 2025 - Free B2B Commerce Admin Practice Questions and Study Guide

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Question: 1 / 195

Why might a B2B customer need a different product entitlement than a B2C customer?

B2B buyers purchase in higher volumes

B2B customers are often business accounts

A B2B customer typically requires a different product entitlement than a B2C customer because B2B transactions are often conducted between businesses, which have distinct needs compared to individual consumers. Business accounts usually operate under various constraints that might include volume pricing agreements, specific service level agreements, and tailored terms of service that cater to their operational requirements.

For instance, B2B product entitlements can involve customized features such as bulk purchasing discounts, exclusive access to certain products or services, special customer support tiers, or fulfillment terms designed to address the scale and complexity of business operations. These factors ensure that the products and services offered meet the specific needs of businesses, allowing them to maximize efficiency and profitability.

In contrast, while other choices highlight certain aspects of purchasing behavior, they do not fundamentally address the core reason for differentiated product entitlements that cater specifically to business accounts and their operational and purchasing frameworks.

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B2C customers prefer lower prices

Only B2B customers can return products

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